Plans for every kind of small business
Every plan includes hosting, themes, and a site that keeps its hours and notices current. Pick the tools and the amount of help you want.
Save more than 15% when you pay annually
Launch
Get a polished, better-looking website quickly, with easy editing and friendly human support when you need it.
Business
Grow your business with SEO and practical tools for owners who actively care for their site.
Partner
Get customized, high-touch support with monthly checkups, up to 5 human edit requests per month, and priority support.
Choose your setup
Start your way on any plan
Setup is separate from your recurring plan. Start instantly with AI, ask our team to build the first version, or plan something more custom.
Instant AI setup
$0
Get a useful first version of your website instantly with AI.
Included with every recurring plan
Assisted setup
$499 one-time
Have the Pancakes team refine your website with two revision rounds.
2 rounds of revisions included
Custom setup
Custom quote
Talk with us about a setup plan tailored to your needs.
Scoped with you before work begins
Have a referral or promotional setup credit? We can apply it without changing your recurring plan. You can also upgrade from AI to assisted setup later.
Full feature comparison
Read from the same catalog that checkout and the dashboard use.
| Feature | Launch | Business | Partner |
|---|---|---|---|
| Website & hostingA hosted Pancakes website with secure publishing on a Pancakes or connected domain. | Launch | Business | Partner |
| AI-powered initial setupGuided AI assistance that turns business details into a useful starting website. | Launch | Business | Partner |
| Easy drag-and-drop editingVisual editing tools for changing pages, sections, copy, and images without code. | Launch | Business | Partner |
| Team membersPeople who can collaborate in the Pancakes workspace. | Launch1 | Business10 | PartnerUnlimited |
| Custom domainsConnect a web address you own, with the certificate handled for you. | Launch1 | Business5 | PartnerUnlimited |
| Theme customizationControl over the site theme, visual direction, colors, and presentation. | Launch× | Business | Partner |
| SEO toolsTools for managing search metadata and improving how pages are understood by search engines. | Launch× | Business | Partner |
| Smart site calendarAI suggestions for timely Site and page updates. | Launch× | Business | Partner |
| Site calendarA calendar for planning upcoming website content. | Launch | Business | Partner |
| Scheduled contentSchedule approved website changes to publish or revert at a chosen time. | Launch× | Business | Partner |
| Blog/CMSStructured collections and publishing tools for repeatable content. | Launch× | Business | Partner |
| AnalyticsFirst-party reporting on page views, referrers, and devices. | Launch | Business | Partner |
| IntegrationsConnections and custom tracking that link the website to other business tools. | Launch× | Business | Partner |
| AI content toolsAI-assisted tools for drafting and improving website content. | Launch | Business | Partner |
| Monthly website checkupA recurring human review of website health, clarity, and timely opportunities. | Launch× | Business× | Partner |
| Human website editsWebsite update requests completed by the Pancakes team each month. | Launch× | Business1 request/mo | PartnerUp to 5 requests/mo |
| Priority supportPriority access to the Pancakes team when help is needed. | Launch× | Business× | Partner |
| SEO & content strategyOngoing human guidance for search visibility and useful website content. | Launch× | Business× | Partner |
| Cost | Launch$29/month | Business$59/month | Partner$119/month |
| Ready to get started? | Choose Launch | Choose Business | Choose Partner |
Questions
About plans and billing
Which plan should I choose?
Launch gets a professional website online and keeps your holiday hours and short notices up to date. Business adds scheduled changes, calendar suggestions, a blog, SEO tools, full analytics, and marketing tools like pop-ups and a newsletter. Partner adds hands-on help from the Pancakes team every month.
Can I change plans later?
Yes. Upgrade or downgrade from Billing in your dashboard. Your pages, photos, and settings stay where they are.
Is hosting included?
Yes. Every plan includes hosting and secure publishing on a Pancakes address. Plans that include a custom domain let you connect your own.
What does setup cost?
AI setup is included with every plan. Assisted setup, where our team builds the first version with you, is a one-time fee. Custom work is quoted before it starts.
How does annual billing work?
You pay for twelve months up front at a lower monthly rate. Switch between monthly and annual above to compare.