Pep Talk

Pep Talk is cheerful on purpose. Headlines are set in Caprasimo, a chunky soft serif, and one word in each can switch to a Dancing Script accent. Labels sit on small tilted stickers, portraits are cropped to a rounded blob with a flat colour shadow, and colour bands meet the sections around them with a scalloped edge. Outfit keeps the reading text plain, and buttons are big rounded pills.

Overall feel

Bright and encouraging

Best for

Coaches, creators and small online businesses

Palettes

BubblegumDefault
Tangerine
Lilac

Character

Chunky soft-serif headlines with a script accent word
Tilted sticker labels and blob-cropped portraits
Colour bands with scalloped edges
Bubblegum, Tangerine and Lilac palettes

Is Pep Talk only for coaches?

No. It suits any small business with a friendly voice, from makers and bakers to classes and clubs.

Which color palette does Pep Talk start with?

Bubblegum. Tangerine and Lilac keep the same layout.

Can I turn the scalloped edges off?

Keep neighbouring sections on the default and muted palettes. Scallops only appear on the band, accent and contrast palettes.

Poppy Lane