Hearth looks like the menu a good neighborhood place prints each week. Headlines are hand-lettered, the rest is a plain, friendly sans, and everything is printed in two inks on off-white paper: one for type, rules and small line drawings, the other for labels, prices and buttons. There are no gradients, shadows or textures, so food photography and the day's news stay in front.
- Overall feel
- Warm, flat and handmade
- Best for
- Restaurants, cafes, bakeries and wine bars
- Palettes
- CobaltDefault
- Tomato
- Olive
- Ink Night
- Character
- Hand-lettered headlines over a clear, friendly sans
- Two inks on paper: one for type and drawings, one for prices and buttons
- Flat surfaces with 2px printed rules and square corners
- Black and white photos print in the palette's ink
Can Hearth show a menu?
Yes. A feature list works for the parts of the day, and a pricing table can list dishes with their prices in the second ink.
Which color palette does Hearth start with?
Cobalt. Tomato, Olive and Ink Night keep the same printed look with different inks.
Does Hearth need professional food photography?
No. Plain daylight photos work well, and a black and white photo is printed in the palette's ink so it matches the page.